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Style Edit: Italian luxury yacht builder Sanlorenzo at Art Basel Hong Kong 2024, showing its commitment to art, culture and sustainability through Casa Sanlorenzo – the future HQ of Sanlorenzo Arts

• Sanlorenzo will display its artistic design visions by unveiling a custom project at Art Basel Hong Kong next week - before heading to Basel, Miami and Paris, and Design Week in Milan
• The founding of Casa Sanlorenzo as its future cultural hub in Venice illustrates how its legacy could extend beyond the world of yachting to the realms of art, sustainability and community engagement

Italian custom luxury yacht builder Sanlorenzo sets sail on a new cultural venture by revealing the latest details regarding Casa Sanlorenzo at Art Basel Hong Kong this year.

Guided by its passion for transcending trends through its timeless custom luxury yacht designs, the shipyard injects the same dedication to excellence into Casa Sanlorenzo, the future headquarters of Sanlorenzo Arts, which is set to open its doors in Venice this year.

Sanlorenzo's art director, Piero Lissoni, brings this ethos in design and performance to every custom-built vessel. Tapping into more than six decades of know-how at the Italian shipyard, Lissoni has forged a new path, redefining the conventions of design and artistic expression in the realm of luxury superyachts.

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The art director's vision for bespoke vessels first appeared in the SX88 motoryacht at Cannes Yachting Festival 2017. Lissoni brings an approach that facilitates new potential nautical design scenarios, putting modern and elegant spins on classic yacht design that reflects Sanlorenzo's legacy.

Sanlorenzo Asia-Pacific, represented by Simpson Marine, brings this exquisite Italian tradition of luxury yachting to the region by offering Asian yacht owners exclusive opportunities to create bespoke vessels that bring whole new meaning to opulence at sea.

The celebration of Italian artistic and cultural tenets at the shipyard extends beyond the world of yachting. Sanlorenzo Arts, soon to be headquartered in Venice inside the beautiful confines of Casa Sanlorenzo, paves the way for the brand to take on a pivotal role in arts, culture and sustainability.

Sanlorenzo Arts is a culmination of Sanlorenzo's artistic dedication to design and an effort to take on socio-economic challenges through art. A celebration of culture, the programme offers educational events, conferences and conversations with artists.

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The Italian shipyard chose Venice as the home of Casa Sanlorenzo as a sign of its commitment to sustainability. A founding member of the Fondazione Venezia Capitale Mondiale della SostenibilitA (Venice Sustainability Foundation), Sanlorenzo looks to spotlight the city in its efforts to redefine global standards for environmental sustainability.

Its efforts in sustainability are just one example of Casa Sanlorenzo's initiatives to enrich the cultural context of Venice in an effort to boost societal change through community engagement.

The group hopes to bring forth the same dedication to refinement, timeless design and arts through its unique lens as a luxury shipbuilder to the range of community outreach, sustainability, artists in residence and arts and culture programmes that Casa Sanlorenzo, as the headquarters of Sanlorenzo Arts, will offer.

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As a further display of Sanlorenzo's artistic vision in design, the shipbuilder will unveil a custom project at Art Basel Hong Kong - as it has for several years. The brand perpetuates its presence at Design Week in Milan as well as Art Basel in Basel, Miami and Paris too, showcasing new custom projects at those esteemed arts and design events as well.

These custom projects, beyond being unique works of art, are first and foremost beacons of Sanlorenzo's timeless craftsmanship, originality and impeccable construction.

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This article originally appeared on the South China Morning Post (www.scmp.com), the leading news media reporting on China and Asia.

Copyright (c) 2024. South China Morning Post Publishers Ltd. All rights reserved.

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Sanlorenzo reports 27% growth in Superyacht Division for Q1 2024

Sanlorenzo has reported consolidated revenues of €194.8 million from the sale of new yachts for the first quarter (Q1) 2024, up six per cent from the same period last year. 

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Sanlorenzo Achieves €626 Million in Revenue for Q3 2023

Fuelled by the success of new models.

According to its recent financial report, Sanlorenzo has experienced a notable surge in new yacht sales. Comparing the current period with the same timeframe last year, sales have increased by 15% to reach €626 million.

The Yacht Division stands out as the highest revenue generator, contributing a total of €387.5 million in the initial nine months of the year, with substantial growth in the SP line and robust demand for Sanlorenzo’s asymmetric SL models . The Superyacht Division is also flourishing, with a revenue of €171.6 million, marking a 24% increase compared to the corresponding period in 2022. The results highlight the European region as the Group’s top-performing market segment, contributing just under 70% of the total revenue for the period.

Sanlorenzo’s Bluegame brand also experienced a remarkable 28.3% growth throughout 2023, fuelled by the initial success of the BGM75 luxury catamaran launched earlier this year at the Cannes Yachting Festival .

As of September 2023, Sanlorenzo’s order book boasts a total value of €1.7 billion, driven by an order intake of €604.5 million over the preceding nine months. As a result, the brand has 35 projects in progress, including four new SX100 yachts , with the first delivery anticipated for 2024. Furthermore, the Italian shipyard allocated approximately €22 million to enhance production capacity and develop new models during the first three quarters of 2023.

CEO Massimo Perotti expressed satisfaction with the board of directors’ approval of the excellent results, emphasising the robustness of the Sanlorenzo brand and its distinctive high-end luxury business model. Perotti stated that this approach enables sustainable growth even in these challenging macroeconomic and geopolitical times.

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